Sometimes the songs dont come from my lyrics. Stuart Matthewman started marketing in the mid-90s and actually changed careers half way. Stuart: Almost like watching a theater production or an opera or something where you can just completely change the stage. Urban Hang Suite is really just soul, with a lineage that reaches back to Keni Burkes Risin to the Top, Sades Haunt Me, the English group Loose Ends we both loved their mix of drum machines and live stuff, Matthewman says and Shuggie Otis, among others. Being a musician and fans of music, were obviously influenced by whats going on, but we never make a conscious decision to go oh we should do a track with more hip-hop or we should do a track thats kind of more reggae. We just do what we do and it comes out in some way. Its just whatever we feel like. But, rather than putting a flash new design out there, Matthewmans brand refresh has taken the form of spending a lot of time with people in his organisation talking about what the IR brand means to them. L+T: Do you think that that preserves the organic quality of the music? He says, The key things to me are consistency, flexibility and collaboration with your key stakeholders: thats the rest of your marketing team around the globe as well as sales, service and people speaking to your customers and enablement. He adds that its critical to listen to the people in the regions for the nuances that happen locally and to work with them to make sure the campaign is actually going to land and work. She is best known as front woman for haze-pop band Beast Patrol, noted "Band to Watch" by Rolling Stone, and the band Twin Danger, described by Jazziz magazine as "the brainchild of vocalist-pianist-guitarist Vanessa Bley and saxophonist-guitarist Stuart Mathewman, is . As beautifully sweet as she was wickedly talented, Sade was the anti-diva Diva. He knows that if its easier for them to use it and understand it, the brand gets used properly more often, and. When were going back into the studio, I dont know. Last edited on 15 February 2023, at 12:40, "Maxwell Wasn't Sure He Wanted to Be a Star. I was so engrossed in the process of reading. While other artists are content with releasing music more frequently to remain in the limelight, Matthewman says, [Sades] not interested in the fame or any of that [other] stuff. [pause] But, we were talking about Paul. Thats why hes about to unveil a brand evolution a project which received a standing ovation from the sales team at their internal/soft launch. That seems like a marketing ploy thats obvious in todays world, but I was actually scared that something would happen. So yeah, I think working with Stuart was actually one of the best co-writing experiences I've ever HAD - just because he works in very simple ways". A guy from the record company said, Its from a new artist, would you meet him? I had my little cassette of this album which had been mixed and mastered by Tom Coyne, who has passed away since, a genius mastering guy. I try to write so that it is indecipherable. I was like, Its amazing, but it sounds like its already done. Weve managed to get that right. "Lost" and "Listen Hear" from blackSUMMERS'night, "Taste My Own Tears" & "It's the Not Knowing" from A Perfect Contradiction, "Downdeep: Hula," "Know These Things: Shouldn't You" & "Gravity: Pushing to Pull" from Embrya, "Lonely's the Only Company (I & II)," "Welcome" & "Whenever, Wherever, Whatever" from Urban Hang Suite, "Tonight Is the Night" Stuart Matthewman Remix. Or Love Deluxe, which was maybe more R&B. See also. I always do that, start talking about something else. Varese Sarabande : A 30th Anniversary Celebration (A Chronicle Of Great Film Music 2003-2008) [omnibus, ost] (2016) by Various Artists () on maniadb.com We just do what sounds right to us at that time. Now Its the Music Industrys Hottest Recommendation Tool, Jason Derulo Pens First Book 'Sing Your Name Out Loud', Wizkid More Love, Less Ego Tour Postponed to Fall 2023, A Year After Brain Injury, Amy Grant Sets First Solo Musical Return in a Decade, Blink-182 Postpone First-Ever Latin America Tour Dates Following Travis Barker Finger Injury, Raye Relives Her Sexual Assault in Harrowing 'Ice Cream Man' Video, How to Watch 'The Mandalorian' Online: Stream Season 3 Now, Alex MurdaughCalled 'Family Annihilator' by Prosecution in Murder Trial. Gina Balarin is founder and director of Verballistics Pty Ltd, TEDx speaker and author ofThe Secret Army: Leadership, Marketing and the Power of People. Sade's Stuart Matthewman has revealed in a new interview with Rated R&B that the band have begun working towards a new album. There are more licensed stations now, but when I was growing up, there werent many options. It was amazing. You just try to make a record that you like, that you would buy yourself. So He Built His Own, A Breath of Fresh Air: How Giveon Became R&Bs King of Warmth, It Started as a College Project. How they try to learn and educate themselves about that problem is where the nuances come in. As for me, I was always Mrs. I wasnt so sure that I really wanted to be in the front. I mean often we dont start probably working or writing until at least after one oclock in the morning, because at that time your phones will stop. The record label found the idea of starting an album in this way baffling. By accepting all cookies, you agree to our use of cookies to deliver and maintain our services and site, improve the quality of Reddit, personalize Reddit content and advertising, and measure the effectiveness of advertising. His influences include Jr. Walker, King Curtis, Art Pepper, Gato Barbieri, Ernie Isley, Johnny "Guitar" Watson, Wah Wah Watson, Issac Hayes, Bill Withers, Lee Perry, and Gustav Mahler. Its quite a responsibility. All Rights reserved. You know the fans and doing such a big stage show at this time in our career and the fans being so responsive, we really didnt want to finish the tour! We were working on Love Deluxe for about four months, physically making it. Whenever Wherever Whatever, a drum-less Matthewman co-write that sets Maxwell against tense acoustic guitar, is the sets most blatant Sade homage. But it just didnt work. Sade: If I could turn back time? Sade: I dont want to be a one trick pony. Stuart: Oh yeah, absolutely. They have released two albums, Sweetback (1996) and Stage 2 (2004). In its 52nd year, Last updated: Feb. 22, 2023 Of the many things to look forward to in the year ahead a new Sade Adu and Teddy Riley to Be Inducted Into Songwriters Hall of Fame, Spotify Announces R&B First Nights Concert Series, Ari Lennox Bares All at The Fillmore Charlotte: Concert Review, 6LACKs New Song Since I Have a Lover Feels Good. Theyve been friends and worked together since the beginning of our careers. . L+T: How do you feel working with Hip-Hop artists or being sampled by them affected your music/career? Its great being the only female in there, so [laughs]. I speak with Matthewman, Introducing flexibility from people on how they use the brand. Sometimes we can work together without any talking, and thats the best. We were no threat to anybody, but it mightve been different if we had grown up in the city. Thank YOU Neil for listening! He has appeared on all of Sades albums: Diamond Life, Promise, Stronger Than Pride, Love Deluxe, and Best of Sade, all of which went triple platinum in the U.S. and have totaled sales over 40 million albums worldwide. In a recent interview with GQ Magazine, the renowned band revealed they are wrapping up the follow-up to 2010's Soldier of Love. Many love affairs have begun to a Sade album. I mean it sounded very different from what we usually did. But those two albums are really separate endeavors; Maxwells music is airier and often more dance-floor friendly, pushing past the 95 b.p.m. No, no. Stuart Matthewman of Sade joins Eric in conversation. If someone tries to say, It wasnt my fault, call that out. I think the general consensus is we cant possibly leave it that long next time. Interview: Sade Michael A. Gonzales reaches into his archives for an interview with the singer from 1992 In the fall of 1992, I received a call from the Epic Records press department in New York City. During his teens, he picked up sax and began playing guitar. Thanks for this! It was a good day. The first time I listened to it I heard The Revolution Will Not Be Televised, and I was like, Wow! In fact, thats when I also heard Why Cant We Live Together for the first time. Success for me is defined as how fulfilled I am, he says, the work Im doing and the impact Im having in my organisation. But, hes also pretty punky and rocky at the same time. Recently, Stuart teamed up with singer-songwriter and multi-instrumentalist Vanessa Bley, daughter of Jazz legend Paul Bley, to form the band, In 2016, Stuart has kept busy back in his recording studio with several projects underway: co-writing and producing two songs on Maxwell's latest album earlier this year and composing the film score for the movie. Stuart Matthewman is also known as. And this time, you know like our fans have grown with us. The lead A&R was like, Whats the deal with the instrumental? I grew up on a council estate in a village. Who is this? The rest of them, I dont know. thank you for posting. I saw in the media how people are mocked and destroyed I didnt have that kind of thick skin., Maxwell assembled an unusual group of musicians: not just Matthewman, who recalls that the singer was very enamored with the Sade album, at the time, but also Leon Ware the singer-songwriter-producer, who, in one of the most outrageous acts of generosity in music history, donated a planned 1975 solo album to Marvin Gaye, resulting in the singers, Those were just a few elements of what the singer describes as a smorgasbord of cultures flowing into, . It can be embarrassing when people go through your private thoughts. A hands-on leader, who loves the challenge of developing new market and business opportunities. Urban Hang Suite Left Him No Choice, Russ Doesnt Trust Other Labels. Updated today Mix - Tonight Is the Night (If I Had You) (Stuart Matthewman) Sade, Sade Adu, The Isley Brothers, and more Mix - The Isley Brothers The Isley Brothers, Bobby Womack, The O'Jays,. Using the pseudonym Cottonbelly, Stuart released the dub/electronic album, X Amounts of Niceness in 2010 [1] and produced remixes for artists. Gina Balarin speaks with IRs Stuart Matthewman. If I were somebody else, Im not sure I would like Sade. So the way that we did that instead of just playing the songs we really wanted to do it visually so we wanted every song or every couple of songs to have its own visual theme. Hopefully the organisation outlives all of us; but when were here, were the people that live and breathe the brand and we need to project those brand values collectively out to our people and the rest of the world., The new brand is easier to use but, more importantly, employees believe in it. I would have asked JAY Z to rap on Soldier Of Love in 2010. It was the epitome of the English village; our family was accepted really well. Matthewman reflects that as a young marketer he was very afraid of making a mistake or a campaign not working. Other Works | Publicity Listings | Official Sites. We were just kind of writing. Sades longtime collaborator and famed British musician Stuart Matthewman who is an original member of the band exclusively tells Rated R&B, Were working on a new album., Matthewman says Sade and their creative team currently have a bunch of songs, that eager fans will hear once theyre satisfied with the final product. He believes that how marketers measure success has also shifted over the last few years, and his organisation is a great example of this. Solo transcription.Transcription sheet you will find on http://solojunkie.wix.com/solojunkie Im sure a lot of people hate me because of that, theyre like, Yeah, that bitch, Sade, I hate her. [laughs]. I also liked the heavier stuff as well, like Gil Scott-Heron. Sade signed with Epic Records U.K. division in 1984. As Matthewman says, If youre looking at truly business-changing programs not just focused on lead gen but on enabling the business thats truly a successful marketing team. I collect ideas. When did you first became interested in music and thought it was something that you could do professionally? Along with her constant mates Stuart Matthewman (guitars and sax), Andrew Hale (keyboards) and Paul S. Denman (bass), this would be the groups first album since 1988s Stronger Than Pride. Its gotten to the point now that I actually like performing. Others you have to manipulate to get what you want out of them so they can say what you want them to say. My father is totally into music and surrounds himself with music, but I didnt grow up with him. He is the father of Clay Matthewman and two magical white cats, Chet and Billie. He is known for Scott Pilgrim vs. the World (2010), Sea of Love (1989) and Spanglish (2004). I love what punk did for the music industry, particularly since it gave everybody different ideas of what the music business could be. Years ago, I think it was when By Your Side, the song came out, and big posters were stuck around New York. He and I both agree that back in the day marketers saw each other as competitors. re-igniting peoples passion, internally, for the brand, and the role employees play in making sure that the brand values are presented outwardly and consistently. L+T: When you finished recording By Your Side, did you have any idea that it was going to be so gigantic? We had the rises so the band could come up and down on, which meant that we could leave Sade completely on her own on an empty stage with no equipment, no drums, no amplifications, no monitors, anything to sing songs like Pearls or Morning Bird. So very early on when we were thinking of the idea of the tour, we wanted to be able to make it a little bit more theatrical, but as in the sets and using screens and curtains and the lighting. Its not an incredibly professional way of working, the way that we work, so its always going to come out a little quirky. [6] In an interview with Pete Lewis for Blues and Soul print magazine, issue 1098, Paloma Faith discusses working with songwriters: "another person I really clicked with was Stuart Matthewman, who is Sade's co-writer. Flanked by Sweetback, Sade has crafted a sound that not only withstood the test of time, but arrived better with each return. Because of my age, Ive been thinking a lot about what we are going to do, how we are going to get out of this mess. Maxwell collaborated for the first time with guitarist Hod David, who co-wrote three songs and has worked with the singer ever since. He says that fail fast and fix problems doesnt mean be loose and make careless errors, but be empowered to try things: understand what success looks like and if it doesnt work, move on, and try something different. As a result, his advice to other marketers is this: Dont be afraid. How do you help a global marketing team manage that? When Van Den Bossche stopped by to visit Matthewman later, he brought the singer as well. I enjoyed all the answers and details. After coming back to marketing a few years later, hes now looking after a team of marketers for a global software company founded in Australia in 1988 with offices in Sydney, Denver, Washington, London, Dusseldorf and Singapore. Cookie Notice I always see it as a compliment. A guy from the record company came in and said, Its, really beautiful, have you got drums coming in? What do you think the biggest misconception about you would be? You dont partially choose, Im going to show this, but Im not going to show that. But it happens that way. Then, when they decide to buy, youre in the mix because youve assisted them with taking that journey.. Chipboard we called it. Sade: They are getting younger and older. Having a mom from Haiti and a father from Puerto Rico, being from Brooklyn and not the South, I felt like, did I deserve to be part of this tradition? Maxwell says. In 1995, percussionist Karl Vanden Bossche introduced Matthewman to then unknown singer Maxwell. As Cottonbelly, Stuart released the dub/electronic album. In the early Nineties, a young Maxwell was enraptured by, music around as a songwriter, Maxwell recalls. Soul Woman. L+T: Over the years with creating this Sade sound, what have you done from a production standpoint to kind of tweak the music as you continue with the times? The early-Nineties airwaves were packed with fusions of rap and R&B: the whiplash-inducing pleasures of New Jack Swing, followed by sample-driven hip-hop soul, which made cross-genre collaborations commonplace. But we kind of had to, you know, to do events and various things. I possess a strong community focused outlook, serving as a long-term executive member of . Did you start listening to jazz at that time? L+T: What still keeps you so passionate about making music? I know I dont get angry with anyone except myself, really. Theres not much else I would change-the mistakes Ive made have made me grow braver. You can find out more about which cookies we are using or switch them off in settings. ' Not long after, Karl Van Den Bossche, a percussionist who also worked with Sade, came through New York to do sessions with the young man behind the demo: A then-unknown Brooklyn native named, The two men ended up working together on multiple tracks that appeared on. What happens when an internationally-experienced content expert, speaker and interviewer gets up close and personal with a global head of marketing communications? The 100 Greatest TV Shows of All Time ', Maxwell follows that intro with four gently danceable cuts, including the Ware co-write Sumthin Sumthin' originally titled Hot Chocolate, the track has the albums most aggressive bass line, whipping and wriggling and popping and the single Ascension (Dont Ever Wonder), co-written by Shur and originally titled XXX.. Something where you can find out more about which cookies we are using switch. That out we kind of had to, you know, to events... Label found the idea of starting an album in this way baffling have any idea that it is indecipherable it... Meet him outlook, serving as a compliment your music/career want them to say it. Are really separate endeavors ; Maxwells music is airier and often more dance-floor stuart matthewman interview, pushing the... More often, and thats the best you help a global head of communications. A young marketer he was very afraid of making a mistake or a campaign not.! 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